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2025-2026 / COMU0037-1

Visual communication (theory and analysis)

Duration

30h Th

Number of credits

 Extra courses intended for exchange students (Erasmus, ...)5 crédits 
 Master in multilingual communication, professional focus in intercultural and international organization communication (Réinscription uniquement, pas de nouvelle inscription)5 crédits 
 Master in multilingual communication, professional focus in digital media education5 crédits 
 Master in multilingual communication, professional focus in economic and social communication (Réinscription uniquement, pas de nouvelle inscription)5 crédits 
 Master in multilingual communication, professional focus in corporate and non-profit communication5 crédits 
 Master in multilingual communication, professional focus in language and culture5 crédits 
 Master in multilingual communication, professional focus in political communication and international organisations5 crédits 

Lecturer

Jeremy Hamers

Language(s) of instruction

English language

Organisation and examination

Teaching in the first semester, review in January

Schedule

Schedule online

Units courses prerequisite and corequisite

Prerequisite or corequisite units are presented within each program

Learning unit contents

The course Visual Communication (Theory and Analysis) offers a theoretical introduction to the foundations of the language of still and moving images. It will address, among other topics, the image as material, medium, and object of communication; framing; composition; text-image relations; intertextuality; editing; and the principal types of transitions.

Learning outcomes of the learning unit

Although primarily devoted to the theory and analysis of visual communication, the course will also enable students to acquire an initial set of enunciative, pragmatic, and aesthetic choices with which they will inevitably be confronted in their future professional practice as communication specialists: Which point of view should be adopted to convey a given message? Which image format should be selected according to the primary target audience? Which markers of enunciation are appropriate for which type of reading contract? and so on. By the end of the course, students will also have mastered the essential components of the bilingual (French/English) terminology of the language of still and moving images.

 

Prerequisite knowledge and skills

A passive and active proficiency in English (oral and written expression).

Planned learning activities and teaching methods

Face-to-face.

The course will alternate ex-cathedra presentations, screenings, collaborative sessions of analysis with the students, and case studies. Four sessions will also be devoted to the screening and discussion of practical group works (framing and editing) carried out by the students. Participation in these exercises is mandatory.

Mode of delivery (face to face, distance learning, hybrid learning)

Face-to-face.

Course materials and recommended or required readings

Exam(s) in session

Any session

- In-person

written exam ( open-ended questions )

Work placement(s)

Organisational remarks and main changes to the course

Contacts

Jeremy Hamers: jhamers@uliege.be

Association of one or more MOOCs