Duration
27h Th
Number of credits
| Master in sales management (120 ECTS) (en alternance) | 3 crédits |
Lecturer
Language(s) of instruction
English language
Organisation and examination
Teaching in the first semester, review in January
Schedule
Units courses prerequisite and corequisite
Prerequisite or corequisite units are presented within each program
Learning unit contents
In companies, large flows associated with products and items, human resources, information and finance have to be managed.
Our lapproach is a logistics one following the product realization process from the import of the materials to delivery to the end user. The result will allow students to analyse the company's situation in its market in terms of logistics performance.
This approach relies on a quantitative view of flow management, the creation of performance indicators and the critical analysis of the results obtained.
The teacher is Thierry Pironet.
Learning outcomes of the learning unit
The purpose of the course is to enable students to give a critical opinion of the company's flow management, especially based on the analysis of the SCM.
For the Logistics, in association with the master's general objectives and especially those of the work placements:
- Be able to describe the products and services offered by a company and quantify the targeted segments and targets. Be able to give a critical opinion
- Be able to calculate the cost price of the products and services within the framework of the logistics chain
- Be able to describe and quantify the distribution networks used by the company and justify their use as well as those not used
- Be able to describe the order process starting with the import of the raw materials and components, i.e. from prospecting to delivery, including distribution in the various networks
- Be able to give a critical opinion of the distribution strategy
- In management situations, understand the following transversal tools: quantitative analysis, IT systems and management projects
- Elaborate and develop solutions relevant to management problems
- Teamwork
- Develop a critical sense (argumentation)
- Develop a transversal overview
- With regard to a management problem, suggest ethical and socially responsible solutions that respect the principles of good governance
- Communicate in writing in a professional manner
Prerequisite knowledge and skills
- General conditions of access to the master's degree
- Advanced level in English (documents and classes in English)
- Basics in Excel
Planned learning activities and teaching methods
Lectures are scheduled in the timetable.
The course is based on a practical case study that involves nine steps:
- Quantification of the demand
- The finished product
- The import and storage of the raw materials
- Production
- The localisation of a distribution centre
- The export of the finished product
- Storage in the distribution centre
- The distribution network
- Integration of the parameters associated with the logistics in the calculation of the sale price
Mode of delivery (face to face, distance learning, hybrid learning)
- Lectures
- Self-study using the online platform and flipped classrooms
- Group work
Organisational adjustments related to the current health context
Instructions will be provided in due time according to effective constraints.
Yellow : Classroom
Orange : Remote on-line
Recommended or required readings
- Self-study and documents available on the course platform (Lol@)
- Prerequisite: Excel
Assessment methods and criteria
Below you will find information on the evaluation methods planned for in-person and remote exams as well as those planned for hybrid sessions. Depending on how the health crisis evolves, the chosen method will be communicated to you no later than one month before the start of the exam session.
The course will be assessed according to three elements:
1. a three- to four-page report linking the elements seen in class and the work placement. This involves drawing a parallel by describing the company's processes. This report is worth 30% of the grade. The report can be written in English or French.
2. Participation in class will be assessed especially on the basis of the preparation for the flipped classroom and the case study on the platform, which will be dealt with during class and between classes. This is worth 20% of the grade.
3. The exam will be composed of an MCQ on the theory part and small exercises similar to those done in class. This exam is worth 50% of the grade.
Second session:
During the second session, the report is worth 50% and the exam 50% of the grade. Partial exemptions for successfull parts will be awarded.
Work placement(s)
Organizational remarks
See schedule on Lola
Contacts
Academic advisor HEC-Liège
Thierry Pironet
e-mail: thierry.pironet@uliege.be
office 328
HEC-Liège
Bâtiment N1 Rue Louvrex, 14
B-4000 LIEGE