Management control and corporate strategy seminar

Duration

30h Th

Number of credits

Lecturer

Anne Chanteux, Nathalie Crutzen

Coordinator

Anne Chanteux

Language(s) of instruction

French language

Organisation and examination

Teaching in the second semester

Schedule

Schedule online

Units courses prerequisite and corequisite

Prerequisite or corequisite units are presented within each program

Learning unit contents

PART "STRATEGIC MANAGEMENT"
- Presentation of the global context (economic, societal, technological, political... challenges)
- Introduction to the basic concepts related to strategy
- Section 1: Strategic Diagnosis (environmental and internal analyses, SWOT analyses and key success factors)
- Section 2: Strategic Formulation (strategic scenario's, generic competitive strategies, corporate strategies and growth modalities)
- Section 3: Implementation
PART "MANAGEMENT CONTROL" - Elaboration of standard costs (materials, labor, other costs) - Elaboration of budgets - Financial management control : Comparison between actual and standard costs, calculation & analysis of variances - Operational management control : management charts and performance indicators - The balanced scorecard : performance measurement tool and strategic management - Evolution of the role of management control within organizations

Learning outcomes of the learning unit

PART "STRATEGIC MANAGEMENT"
At the end of the course, consistent with the KLO of HEC Liège, students should :
- Understand the global economic context in which companies operate
- Master the basic concepts related to strategy (mission, vision, business units, SWOT, PESTER, PORTER, etc.)
- Be able, on the basis of a concrete case study, to make a complete strategic diagnosis, to elaborate several strategic scenario's and to explain how he would implement the selected strategic proposal.
- Demonstrate a flexible mind and a ability to adapt the managerial tools presented to the complexity of our Society.
PART "MANAGEMENT CONTROL"
At the end of the course, students should be able to :
- explain the elaboration and role of standards and budgets - elaborate and analyze a management account with variances - define management charts and determine KPI's (key performance indicators) -replace management control in the global context of the company with a link to strategy and operational activities

Prerequisite knowledge and skills

PART "STRATEGIC MANAGEMENT" Basics in management (marketing, supply chain management, HRM, accounting, etc.)
PART "MANAGEMENT CONTROL" Financial accounting and cost accounting

Planned learning activities and teaching methods

PART "STRATEGIC MANAGEMENT"
The learning process can be divided into three main methods:
1. Academic sessions + Participation to conferences given my practitioners (CEO, consultants)
2. Pre-readings: The pre-readings aim at enlarging the general knowledge of students regarding key concepts in strategic management
3. Students will have the opportunity to work on concrete case studies during the sessions and to share experiences with experts in strategic management.
The written exam will be based on the concepts developed during the courses, during the case studies as well as in the compulsory pre-readings
PART "MANAGEMENT CONTROL"
Theoretical concepts, tools and methods are constantly illustrated by concrete examples.
Moreover exercises based on actual cases are proposed to students during specific classes.
The course is also illustrated with a conference by a specialist.

Mode of delivery (face-to-face ; distance-learning)

PART "STRATEGIC MANAGEMENT" AND PART "MANAGEMENT CONTROL" Face-to-face (academic presentations, testimonials, case studies)

Recommended or required readings

PART "STRATEGIC MANAGEMENT"
The students are expected to take notes during the sessions and a series of compulsory pre-readings will be available.
Reference book: "Exploring Corporate Strategy with MyStrategyLab: Text & Cases", 8th Edition, Johnson, Scholes and Whittington, 2010, ISBN-10: 0273731564
Power Point Presentations will be progressively posted on Lol@
PART "MANAGEMENT CONTROL"
Course book :
CHANTEUX Anne et NIESSEN Wilfried, les tableaux de bord et business plan, Editions des Chambres de Commerce et d'Industrie de Wallonie, 2005, 367 pages
Slides PPT & exercises :
--> available on the virtual campus Lol@

Additional bibliography (--> library) : - FERNANDEZ Alain, "Les nouveaux tableaux de bord des managers", Editions d'Organisation, Paris, 2013.
- IRIBARNE Patrick, "Les tableaux de bord de la performance", Dunod, Paris, 2ème édition, 2009.
- KAPLAN R. et NORTON D., "The balanced scorecard : translating strategy into action", 1996, HARVARD Business school press.
- KAPLAN Robert et NORTON David, "Le tableau de bord prospectif", Editions d'Organisation, Paris (traduit de l'ouvrage américain « The balanced scorecard » (1996)), 1998, 311 pages.
- KAPLAN Robert et NORTON David, "The strategy-focused organization - How balanced scorecard companies thrive in the new business environment", Harvard Business School Press, Boston, 2001, 400 pages.
- KAPLAN Robert et NIVEN P.R., "Balanced Scorecard step-by-step : Maximizing performance and maintaining results", Harvard Business School Press, 2002, 329 pages.
- MENDOZA Carla, DELMOND Marie-Hélène, GIRAUD Françoise et LÖNING Hélène, "Tableaux de bord, Donnez du sens à vos indicateurs", Groupe Revue Fiduciaire, Paris, 2011.
- SELMER Caroline, "Concevoir le tableau de bord", 2ème édition, Dunod, Paris, 289 pages, 2003.

Assessment methods and criteria

Individual written exam

Work placement(s)

Organizational remarks

Language: French
Documents such as slides, exercises, case studies, videos; etc qill be available on Lol@ ; so students should consult it regularly.  Furthermore e-mails will be sent to students on their official ULiege e-mail address.
Within maximum 4 weeks following exman results publishing the students can come to consult their exam ; therefore they have to contact the teacher by e-mail (during the week after publlishing) to organize an appointment to consult their exam.

Contacts

PART "STRATEGIC MANAGEMENT"
Nathalie CRUTZEN
PhD in Business and Economics, HEC Liège, University of Liège Rue Louvrex 14 (Bâtiment N1 - Bureau 104), 4000 Liège Tel : +32 (0) 4/232 74 33
Email : ncrutzen@uliege.be
Teaching assistant: Manisha Anand: manand@uliege.be
PART " MANAGEMENT CONTROL " :
CHANTEUX Anne UER Finance, Comptabilité et Droit HEC-Ecole de gestion de l'ULg Rue Louvrex, 14 4000 Liège Bât. N1
Room 304 Tél: +32 4 2327261 Email: Anne.Chanteux@uliege.be