Duration
25h Th
Number of credits
Lecturer
Language(s) of instruction
French language
Organisation and examination
Teaching in the second semester
Schedule
Units courses prerequisite and corequisite
Prerequisite or corequisite units are presented within each program
Learning unit contents
PART "STRATEGIC MANAGEMENT"
- Presentation of the global context (economic, societal, technological, political... challenges)
- Introduction to the basic concepts related to strategy
- Section 1: Strategic diagnosis (external and internal analyses)
- Section 2: Strategic formulation (generic competitive strategies, corporate strategies and strategy methods)
- Section 3: Strategic implementation
PART "PERFORMANCE MANAGEMENT"
To be determined in accordance with the current call for applications.
Learning outcomes of the learning unit
PART "STRATEGIC MANAGEMENT"
At the end of the course, consistent with the KLO of HEC Liège, students should :
- Understand the global economic context in which companies operate
- Master the basic concepts related to strategy (mission, vision, business units, SWOT, PESTER, PORTER, etc.)
- Be able, on the basis of a concrete case study, to make a complete strategic diagnosis, to elaborate several strategic scenarios and to explain how he would implement the selected strategic proposal
- Demonstrate a flexible mind and a ability to adapt the managerial tools presented to the complexity of our Society
PART "PERFORMANCE MANAGEMENT"
To be determined in accordance with the current call for applications.
Prerequisite knowledge and skills
PART "STRATEGIC MANAGEMENT"
Basics in management (marketing, supply chain management, HRM, accounting, etc.)
PART "PERFORMANCE MANAGEMENT"
To be determined in accordance with the current call for applications.
Planned learning activities and teaching methods
PART "STRATEGIC MANAGEMENT"
The learning process can be divided into three main methods:
1. Academic sessions + Participation to conferences given by practitioners (CEO, consultants)
2. Autonomous mandatory/required readings. These aim at enlarging the general knowledge of students regarding key concepts in strategic management
3. Students will have the opportunity to work on concrete case studies during the sessions and to share experiences with experts in strategic management
The written exam will be based on the concepts developed during the courses, during the case studies as well as in the compulsory readings
PART "PERFORMANCE MANAGEMENT"
To be determined in accordance with the current call for applications.
Mode of delivery (face to face, distance learning, hybrid learning)
Blended learning
Further information:
Hybrid teaching mode (academic presentations, quizz, testimonials, case studies, podcasts)
Course materials and recommended or required readings
Platform(s) used for course materials:
- LOL@
Further information:
PART "STRATEGIC MANAGEMENT"
The students are expected to take notes during the sessions and a series of readings will be available
Reference book: Whittington, R., Regnér, P., Angwin, D., Johnson, G., & Scholes, K. (2022). Exploring strategy. Pearson UK.
Power Point presentations will be progressively posted on the platform
PART "PERFORMANCE MANAGEMENT"
To be determined in accordance with the current call for applications.
Exam(s) in session
Any session
- In-person
written exam ( multiple-choice questionnaire, open-ended questions )
- Remote
written exam ( multiple-choice questionnaire, open-ended questions )
Further information:
1st session : Individual written exam
2nd session : Individual written exam
The success of the course as a whole is conditioned by the success of EACH of the 2 parts (strategy and performance management).
In the event of failure at the end of the academic year, all course assessment tests must be retaken the following year. No points will be carried over from one year to the next.
Work placement(s)
Organisational remarks and main changes to the course
Language: French
Documents such as slides, exercises, case studies, videos, etc. will be available on the platform Lol@ ; so students should consult it regularly. Furthermore e-mails will be sent to students on their official ULiege e-mail address. It is therefore important to check this mailbox several times a week.
Within 4 weeks (maximum) of the publication of exam results (via Lol@ or MyULiège), students who wish to do so may come to HEC to consult their papers at a time agreed with the professor. To do so, they must attend a session scheduled for this purpose by the teacher or, if the teacher has not set a date when the results are communicated, request an appointment by e-mail within a maximum of one week of publication of the results
Contacts
PART "STRATEGIC MANAGEMENT"
Nathalie Crutzen (ncrutzen@uliege.be)
Professor
Academic Director, Smart City Institute
Assistant: Julien Chouak (Julien.Chouak@uliege.be)
PART "PERFORMANCE MANAGEMENT"
To be determined in accordance with the current call for applications.