2023-2024 / COMU0340-1

Communication strategy

Duration

10h SEM

Number of credits

 Bachelor in pharmacy1 crédit 

Lecturer

Alain Chaspierre, Anne-Laure Lenoir, Geneviève Philippe

Coordinator

Geneviève Philippe

Language(s) of instruction

French language

Organisation and examination

Teaching in the first semester, review in January

Schedule

Schedule online

Units courses prerequisite and corequisite

Prerequisite or corequisite units are presented within each program

Learning unit contents

The course is organized in the form of workshops or seminars in plenary sessions, spread over the same day.
In one day, you will not become excellent communicators (it can be learned, but not in a short time, nor in a classroom!), but you will be sensitized to the importance of good communication at the community pharmacy. You will understand that this is a competency of the health professional in its own right.  
Indeed, the profession is evolving inexorably towards the provision of new services centered on the patient, the good use of the drugs, the support for the therapeutic adhesion and the health literacy. The development of communication skills is therefore a major element of professional development.
This seminar will also give you tips that you will have the opportunity to explore or exploit later, during your internship, activities at the pharmacy didactic later in the curriculum, and more generally during your professional life.  
Of course, once these tracks are launched, nothing prevents you, if you have a penchant for communication, to deepen this question in a perspective of personal development. Some optional references will be provided for this purpose.
 

Learning outcomes of the learning unit

At the end of this seminar, you will be able to:


  • Perceiving communication as a professional skill in its own rightand give it its place in the practice
  • Analyze stakeholders in a communication relationship at the pharmacy
  • Know the model of the patient-centered approach
  • Integrate the strength of clear communication and included in basic pharmaceutical care
  • Identify communication pitfalls in an interview
  • Understand the notion of emotion
  • Identify your own needs and values and apprehend those of a patient
  • Know the principles underlying conflict management (conflicts of experience and conflicts of interest)
  • Apply the basics of nonviolent communication to a conflict of lived (uncomplicated) at the pharmacy
  • Understand and define the key concepts seen during the seminar, including: empathy, assertiveness, ambivalence, congruence ...
  • Formulate open questions

Prerequisite knowledge and skills

A practical command of French is mandatroy.  

Planned learning activities and teaching methods

The course is organized in the form of workshops where the active participation of the student is required.

Mode of delivery (face to face, distance learning, hybrid learning)

Blended learning


Additional information:

Workshops gathered on one day of classes.  Attendance is optional though warmly recommended 

Recommended or required readings

Slides made available (though optional)

Exam(s) in session

Any session

- In-person

written exam ( multiple-choice questionnaire )

- Remote

written exam ( multiple-choice questionnaire )


Additional information:

Written exam

Work placement(s)

Organisational remarks and main changes to the course

...

Contacts

Geneviève PHILIPPE, co-titulaire. Bureau Pédagogique de la Faculté de Médecine
Avenue Hippocrate 15 Bat B36 4000 Liège

++ 32 4 366 3665 g.philippe@uliege.be
 
 
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Anne-Laure LENOIR
allenoir@uliege.be

Association of one or more MOOCs