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| GCER0112-1 | Module 1 : Flexibility
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| Duration : | 22h Th, 6h AUTR |
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| Number of credits : |
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| Lecturer : | Collégialité, Jean Denoël, Marc Fourny, Vincent Zandona |
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| Coordinator : | N... |
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Language(s) of instruction :
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| French language |
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Organisation and examination :
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| Teaching in the second semester |
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Course contents :
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- Understanding the interaction between the external world and a company in order to determine a strategic position. An explanation of the importance of strategy on the flexibility of the company.
- Theoretical explanation of analysis tools for strategic marketing (Pestel, Porter's Value Chain concept, BCG matrix, SWOT analysis).
- Application of these tools to the companies of participants.
- Intervention by an external party enabling participants to visualize the practice covered in theory.
- Creation of psychological profiles of the participants enabling them to become aware of their strengths and weaknesses and how to improve their strengths where possible.
- A workshop for working on the flexibility of the participants based on Lumina spark profiles.
- An interactive panel between the participants and specialists of industrial professions centred around the theme of flexibility and based on real situations in the companies of the participants (preparation before session) and debriefing (work which will be done post- session).
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Learning outcomes of the course :
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- Students will acquire an understanding of the importance of strategy in business and interdependence between the company and the outside world.
- Understand the current and future impact of everything that is external to the company (local, regional, worldwide), the way the company functions and the social responsibility demands of the company:
- Learn how to be proactive with regard to their emotions and reactions in order to achieve better adaptability.
- Apply the taught material to real situations.
- Reflect on their own adaptability to the business world.
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Prerequisites and co-requisites/ Recommended optional programme components :
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| Business experience |
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Planned learning activities and teaching methods :
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- Ex-cathedra presentation
- Role plays
- Presentation by an external contributor
- Workshop
- Home work: illustrating the message of the course in relation to the situation in the company.
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Mode of delivery (face-to-face ; distance-learning) :
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| Face to face |
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Recommended or required readings :
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- PowerPoint document sent by the lecturer after each class.
- The psychological profile of each participant before the last workshop.
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Assessment methods and criteria :
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| Presence and participation : 50% -20 multiple choice questions : 50% |
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Work placement(s) :
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| Yes |
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Organizational remarks :
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| 5 Face to face sessions (5 x 3 hours) either at the university or in-company (to be determined).
5 face-to-face sessions; the date is to be determined pending the availability of Vincent Zandona and the external participant (Hubert Bosten- CEO of NMC- to be confirmed). |
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Contacts :
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| Mister Vincent Zandona : v.zandona@helmo.be
Mister Jean Denoël : jean.denoel@dcarre.net |
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