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| GEST1076-1 | Strategy and Corporate Social Responsibility (Seminar)
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| Durée : | 30h Th |
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| Crédits/ECTS : |
| Master en sciences de gestion, à finalité didactique, 2e année | | Deuxième quadrimestre | | 5 |
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| Master en ingénieur de gestion, à finalité didactique, 2e année | | Deuxième quadrimestre | | 5 |
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| Master en sciences de gestion à finalité spécialisée en entrepreneuriat, 2e année | | Deuxième quadrimestre | | 5 |
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| Master en sciences de gestion, à finalité spécialisée (Full english), 2e année | | Deuxième quadrimestre | | 5 |
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| Master en ingénieur de gestion, à finalité spécialisée en intrapreneuriat, 2e année | | Deuxième quadrimestre | | 5 |
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| Master en sciences de gestion, à finalité spécialisée en management, 2e année | | Deuxième quadrimestre | | 5 |
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| Master en ingénieur de gestion, à finalité spécialisée en Modélisation et technologie, 2e année | | Deuxième quadrimestre | | 5 |
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| Titulaire(s) : | Nathalie Crutzen, Marc Foidart, Thomas Froehlicher, Claire Gruslin, Maurice Olivier |
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| Coordinateur(s) : | Thomas Froehlicher |
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| Langue : | Langue anglaise |
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| Aperçu général : | See English version
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Students belonging to the Master in Entrepreneurship have a particular program. They will only follow a part of the "Foundation/Theory" module which relates to :
- Stakeholders' theory
- Sustainable development and CSR:
- The Sustainable Business
- Social aspects of CSR (internal and external aspects)
- Environmental aspects of CSR
and they will be evaluate differently
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| Objectif du cours : | After this seminar, students should be able:
To integrate in a holistic view the various management concepts studied during the 4 first years of their university education, to synthesize and bear in mind the essential ones in each discipline;
To broaden their knowledge of Corporate Strategy integrating the Sustainability and CSR visions in management;
Within the challenge, to make strategic decisions in teams (time and conflict management, negotiation abilities) stressing the interdependence of the company's activities;
To live a "last and unforgettable" moment in their training |
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| Pré-requis : | Néant |
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| Travaux pratiques : | Several teaching methods are used in this multidisciplinary seminar:
· case study analysis
· conferences with guest speakers in various disciplines of management
· online self-evaluation
· residential seminar
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| Organisation : | Teaching methods
Several teaching methods are used in this multidisciplinary seminar:
Online self-evaluation
Home work: Pre-readings of portfolios, active preparation of conferences
Conferences made by guest speakers on general or specific issues related to corporate strategy, sustainable development and corporate social responsibility
Interactive online game
Case study analysis (Team-work)
Residential seminar
Organization - Important dates
Opening Ceremony : presentation of the seminar to students - 15 December 2010
Quiz - 10 January 2011
Foundation -12, 13 and 14 January 2011
Illustration -17, 18, 19 and 20 January 2011
Case Study -20, 21, 24, 25 and 26 January 2011
Closing Ceremony - 27 January 2011
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Pour les étudiants du Master en sciences de gestion à finalité spécialisée en entrepreneuriat:
Voir planning du programme HEC-ULg entrepreneurs |
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| Notes de cours : | Reference book: "Exploring Corporate Strategy with MyStrategyLab: Text & Cases", 8th Edition, Johnson, Scholes and Whittington, 2010, ISBN-10: 0273731564
Power Point Presentations that will be progressively posted on Lol@ |
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| Evaluation : | The evaluation is twofold:
Individual in a Quiz about the fundamentals of Finance, Marketing, Supply Chain and Human Resource Management (pre-readings of portfolios) (30% of the final grade)
Group evaluation within the team assignment resolution of the company problem in the case study (60% of the final grade)
+ 10% for participative work (pre-readings of specific portfolios, questions posted on Lol@ before conferences, etc.)
Criteria for the team group assignment are:
Clear situation analysis- how students understand the various components of the case and how they structure their analysis and recommendations.
Team collaboration - how students participate in groups and distribute tasks effectively.
Analysis exhaustiveness - the level of scientific approach (justification of the approach and capacity of integrating the multi-disciplinarity of the recommendations (link with the portfolio and the Quiz).
Interesting point of view - how students are committed in finding a solution to the problem and in opting for specific choices.
Originality of the presentation - how creative students are in their solution and in the way they present it.
Pertinent recommendations - how valuable and coherent the recommendations are.
Oral presentation - how students can professionally present their solution in front of the jury.
Second session:
The evaluation is individual:
Quiz related the fundamentals of Finance, Marketing, Supply Chain and Human Resource Management (pre-readings of portfolios) (30% of the final grade)
Interactive Online Game on Stakeholders (10% of the final grade)
Oral examination: Content = the reference book "Exploring Corporate Strategy" (Johnson et al., 2010) + Various presentations made by guest speakers posted on Lol@ (30% of the final grade)
Written report (about 30 pages) on a corporate strategic issue related to the notions of Sustainable Development and Corporate Social Responsibility in a Multi-Polar World (30% of the final grade)
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Pour les étudiants du Master en sciences de gestion à finalité spécialisée en entrepreneuriat:
- le rapport écrit est évalué sur 6, les équipiers reçoivent la même note,
- la présentation est évaluée sur 6 ; les équipiers reçoivent la même note,
- Toutefois, le Professeur peut, sur avis motivé du mentor, distinguer les cotes remises aux étudiants d'une équipe. La motivation doit tenir compte de critères tels que : qualité de travail différente par rapport aux autres membres de l'équipe, une implication plus ou moins forte dans la mission, ...
- Un examen écrit évalué sur 8 qui sera intégré à l'ensemble des examens des autres missions prévues au programme HEC-ULg entrepreneurs. |
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| Contacts : | Nathalie CRUTZEN - ncrutzen@ulg.ac.be
Thomas FROEHLICHER - thomas.froehlicher@ulg.ac.be
Claire GRUSLIN - claire.gruslin@ulg.ac.be
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Pour les étudiants du Master en sciences de gestion à finalité spécialisée en entrepreneuriat:
Maurice OLIVIER Marc FOIDART
Responsable Scientifique Co-responsable Scientifique
mo@blueocean-ventures.com m.foidart@cide-socran.be
Mobile : 0496/ 10 94 76 Mobile : 0485/ 188 909
Tél. : 019/67 78 80 Tél : 04/ 220 60 00
Fax : +41 22 738 41 38 Fax : 04/ 220 60 09 |
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