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| GEST3055-1 | Introduction to Business
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| Duration : | 30h AUTR |
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| Number of credits : |
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| Lecturer : | Nathalie Crutzen |
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Language(s) of instruction :
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| French language |
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Course contents :
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| This activity aims mainly at offering first-year students a first contact with the reality of economic and business world.
It takes place in complementarity and support of the diverse courses provided to these students in their business education and enables them to relate their studies to the real world. |
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Learning outcomes of the course :
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| Through this activity, students will be able:
-to become more familiar to the objectives and roles of organizations (from the public, private and non-profit sectors)
- to discover concretely products and services provided by these organizations
- to become aware of, and better understand the different jobs relating to business
-to discover the different (management) functions in an organization
-to have an overview of the socio-economic panorama and the industrial world in Wallonia and Belgium |
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Prerequisites and co-requisites/ Recommended optional programme components :
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| No prerequisites |
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Mode of delivery (face-to-face ; distance-learning) :
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| The courses is organized into two main parts:
1. On the one hand, this activity structures around a cycle of conferences, by different key actors from the economic and business world. We will invite in particular former students of HEC-ULg, in order that the students can identify themselves to the invited individuals.
Through the presentations of managers and with various supports (videos, demonstrations of products or services, documentation, websites...), the students will discover the organizations, their products and services, and will better understand the diverse jobs relating to business.
2. On the other had, students will be asked to realize, by group of 8 students, a video on a company.
Content of the video:
- General presentation of the company and of the various (management) fonctions in it
- Via a (physical) visit in the company: Interviews of key actors and specific observations |
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Recommended or required readings :
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| The students are expected to take notes during the conferences. |
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Assessment methods and criteria :
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| The evaluation comprises two parts:
1. The presence in class and the active preparation of each conference is compulsory and represents 30% of the final grade.
2. The team work (video) represents 70% of the final grade and will be evaluated according to the following criteria:
- Respect of the instructions (time, content)
- Respect of the deadlines
- Link with the content of the 5 conferences
- Originality |
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Organizational remarks :
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| The details concerning the conferences (dates, presenters, targeted audience) will be announced soon (on Lol@). |
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Contacts :
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| Nathalie CRUTZEN
PhD in Business and Economic, Assistant Professor
Accenture Chair in Sustainable Strategy
UER Managmement, HEC-Ecole de Gestion de l'Université de Liège
Rue Louvrex 14 (Bâtiment N1 - Bureau 104), 4000 Liège
Tel : +32 (0) 4/232 74 33
Email : ncrutzen@ulg.ac.be |
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