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| COMU0024-2 | Socioeconomy of communication groups
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| Duration : | 30h Th |
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| Credits/ECTS : |
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| Holder(s) : | Geoffrey Geuens |
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| Language : | French language |
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| Course contents : | The course will construct the morphological profile (divisions, turnover, etc.) for the main communication groups in Europe (Belgium, France, UK) and North America in the media sector, in advertising, or in film production. The analysis of the leadership and financial structure of the companies studied will lead us to critical reflections on the relationship between communication and political power, and this will be done within the framework of a strict interdisciplinary and comparative approach. |
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| Course objective : | Because a field of scientific reflection like this one is crisscrossed from every direction by ideological and political agendas, regarding which one must absolutely take one's distance, this course will be based primarily upon the use of an empirical method. With this in mind, here are the principal objectives aimed at by the course :
1) to present the main European and North American groups that operate in the area of communication (divisions, turnover, stockholders, structure of executive power) ;
2) to measure relationships of competition and/or cooperation that obtain between private and public companies in our sample ;
3) to evaluate the logic of diversification, consolidation, and concentration operating in the sector ;
4) to study the increasing interpenetration between the boards of directors of the main communications groups and various other institutions such as international economic organizations, business lobbyists, governmental advisory boards, think tanks, unions, etc. ;
5) to rethink in a fundamental way the relations between the media, political power, and society, avoiding misleading (though sometimes dominant) representations of this situation. |
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| Prerequisites : | None |
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| Workshops : | None |
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| Organization : | See http://cipl82.philo.ulg.ac.be/horaires
Two hours by week (Salle Wittert) |
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| Written notes : | A powerpoint, online, with informations concerning belgian multimedia companies. |
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| Assessment : | The oral examination will try to test the theoretical knowledge acquired by the student and the capacity of students to adopt a critical standpoint concerning the material that has been reviewed in class. The material over which students will be examined includes : theoretical lectures by the teacher, including information communicated through PowerPoint slide shows and school cases that have been the object of detailed analysis. |
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| Contacts : | Instructor : Geoffrey Geuens, Département des « Arts et Sciences de la Communication », Place du 20-Août, 7, 4000 Liège (Bldg. A1, 4th floor). Tel. : 04 366 32 78. Fax : 04 366 51 84. E-mail : Geoffrey.Geuens@ulg.ac.be Geoffrey Geuens will meet students during office hours, every Wednesday morning from 9h to 11h.
Secretary : Anne-Marie D'Acchille, Département des « Arts et Sciences de la Communication », Place du 20-Août, 7, 4000 Liège (Bldg. A1, 4th floor). Tel. : 04 366 32 79. Fax : 04 366 51 84. E-mail : AM.DAcchille@ulg.ac.be |
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| Remarks : | GENERAL STRUCTURE OF THE COURSE (see in french) |
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