University of Liege | Version française
	Study programmes 2009-2010 Last update : 28/06/2010
	GBLX0056-1   Marketing and consumer market research Duration :   24h Th Credits/ECTS :   Master in Agricultural Bioengineering, Professional Focus, 1st year Deuxième quadrimestre 2 Master in Chemistry and Bio-industries, Professional Focus, 2nd year Deuxième quadrimestre 2 Master in Environmental Bioengineering, Professional Focus, 1st year Deuxième quadrimestre 2 Master in Forests and Natural Areas, Professional Focus, 1st year Deuxième quadrimestre 2 Holder(s) :   Jean‑Michel Ronsse Language :   Langue française Course contents :   Le choix du sujet est fonction de l'intérêt des étudiants. Course objective :   N After completing the course the student is expected to conceive and realize a market research. He must be able to build a questionnaire, and to realize the fieldwork. He must conceive the computing and the editing data of the results. He must be able to express the results of the research in a written report. Prerequisites :   Avoir suivi le cours d'études de marché et de marketing Organization :   Lectures : 24h Written notes :   1) Cours d'études de marché et de marketing (2003) 2) Syllabus de marketing des PME et des organisations non gouvernementales (2005) Assessment :   Group report (100%) Contacts :   RONSSE Jean-Michel Bât. GE Gembloux Agro-Bio Tech Passage des Déportés 2 5030 Gembloux +32 2 5114218 Home Search by Faculty Search by teacher Search by course code and title
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