 | |
| ECON0922-1 | Media and Communication Economy
 |
|
| Duration : | 24h Th |
|
| Credits/ECTS : |
| Master in Economical Sciences, in-depth approach, 1st year | | Deuxième quadrimestre | | 5 |
|
| Master in Management Sciences, in-depth approach, 1st year | | Deuxième quadrimestre | | 4 |
|
| Master in Economical Sciences, didactic approach, 1st year | | Deuxième quadrimestre | | 5 |
|
| Master in Management Sciences, didactic approach, 1st year | | Deuxième quadrimestre | | 4 |
|
| Master in Economical Sciences, Professional Focus in Economic Policies and Analysis, 1st year | | Deuxième quadrimestre | | 5 |
|
| Master in Management Sciences, professional Focus in Entrepreneurship, 1st year | | Deuxième quadrimestre | | 4 |
|
| Master in Management Sciences, professional Focus, 1st year | | Deuxième quadrimestre | | 4 |
|
| Master in Management Sciences, professional Focus (Full english), 1st year | | Deuxième quadrimestre | | 4 |
|
| Master en sciences de gestion, à finalité spécialisée en management, 1st year | | Deuxième quadrimestre | | 4 |
|
| Master in Management Sciences | | Deuxième quadrimestre | | 4 |
|
| Master in Management Sciences (Full english) | | Deuxième quadrimestre | | 4 |
|
|
|
| Holder(s) : | Michel Hermans |
|
| Language : | Langue anglaise |
|
| Course contents : | Content of the course :
Chapter 1: The management of the society of communications.
1. The type of organization of the society of communication: three stages..
2. The kinds of financing.
Chapter 2: The major inventions.
Chapter 3: The crisis of the society of Communication in 2000.
Chapter 4: The technological divisions and the economic competition in the sector of the television.
Chapter 5: The definition of various media and the identification of electronic media: the society of communication:
1. The strategies of States and the companies.
2. The roles of the media: Internet, mobile phones and television.
Chapter 6: Industrial competition.
1. The industry of the materials the technological in stake.
2. The industry of multimedia or the American domination.
3. The sector of broadcasting.
4. The sector Internet
5. The sector of the mobile telephony
6. Convergence between media and screen culture. |
|
| Course objective : | The exagerated understanding and analysis of the economic expansion in the electronic sector of communication and its consequences in the political intervention within the European Union in face of the actors on the world stage.
The analyzing of the economic expansion and political turmoil within the sector of "electronic" Communications in Europe towards the other actors on the world stage, such as the United States, Japan and China.
With the ending of the cold war, one sees the beginning of the society of communication. It is the end of the opposition between two worlds.
From 1990 until the year 2000, communication known an important growth rate of 40 % of the total of all the investments.
Liberalization, the world market and globalization allows American domination. C.N.N. Microsoft and Internet are American products exsistes due to the personalities such as Ted Turner and Bill Gates.
Interpenetration or convergence of networks come into being between telecommunications, broadcasting (audivisual) and data processing.
The direct economy of communication develops due to big industrial groups, in new technologies, in multimedia which concentrates capital and receipts in trusts.
Indirect economy becomes very important due to the new possibilities of communication which allows the developement of new markets due to advertising.
The society of communication has known an important crisis in 2000, due to an important craze.
Another important element of the development of media and electronic communication makes one unsociable.
Between 2003 and 2004, the society of communication knows a new momentum due to emerging countries. |
|
| Organization : | Method
Questionning ?
What is the best expression which characterizes the development of media and electronic communications?.
1. Information society.
2. New economy.
3 Third industrial revolution.
4. Globalization.
5. New International Order.
6. New democracy.
None of these items can really apply to the development of media and communication. Really, it is rather about the overall view of these various expressions with a more or less important degree of influence on one or the other one. A lot of enthusiasm in the years " 1990 " allowed to define this branch of industry of all the items resumed above with the same intensity. It was an important error of appreciation. |
|
| Assessment : | Examination :
Oral exam : one question on the course and one question to be prepared by the student (no paper to hand in) |
|
|
| |
